#95 Time to take stock, & think 2023 strategy

This week I want to talk about strategy and planning for 2023. This time of year can be a really wonderful opportunity to pause, take stock and reflect on the year that’s been. This allows us to uncover the lessons from the year and understand where the real value was in our business journey across the year. I hope this inspires you to take what you have learnt from the year that’s been, incorporate that into a planning process and build a strategy for the next year in your business.

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Tracey Mylecharane
#94 When Things Don't Go According To Plan In Your Business

At this time of year, I always take the time to pause and reflect on what has been. Is business everything I thought it would be? Have things gone according to plan? We place so much focus on success and achieving our goals that often when things don’t go how we hoped they would, we perceive this as failure. But the truth is, failure is not the opposite of success. Failure is a vital part of success.

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Tracey Mylecharane
#93 You DO Need Insurance, Here's Why, with Laura Meyer

Laura Meyer from Meyer Insure is an insurance broker who not only supports me in my business and personal life insurance policies but also looks after many of my clients. In the episode today, Laura takes us on a deep dive into insurance and answers all of the questions that I know have been plaguing many of you around around policies, cover and risk mitigation for small businesses.

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Tracey Mylecharane
#92 You Shouldn't Work All The Time

This time of year is a great opportunity to think about time off over the Christmas and New Year period. I no longer subscribe to the hustle culture or the belief that we need to be doing all the time. I learnt the hard way that working and being on all the time is a surefire way to burnout.

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Tracey Mylecharane
#91 Your Business Isn't a Template, Experts Shouldn't Treat It Like One


No two businesses are the same, which is why every expert who supports your business should treat it as such. In this episode, I’m talking about what it is you can and should expect from experts and what is simply not okay. In this episode, I talk about the fact that over half of small businesses in Australia fail, the reasons behind this and why it’s vital for experts to be supporting business owners in a bespoke way. Many business owners purchase legal templates but taking this type of financial shortcut will only cost you more in the long run.


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Tracey Mylecharane
#90 Removing the Money Overwhelm, with Sarah Stow

I have a real treat for you today as I’m chatting with Sarah Stow, the founder of Business Brains and host of the Launch Your Biz Now podcast. We’re talking today about how to remove the money overwhelm and I know you’re going to gain so much value from Sarah’s practical tips and incredible depth of knowledge when it comes to business.

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Tracey Mylecharane
#89 Why I don't do Affiliate Marketing

Today's episode is all about a topic that seems to be everywhere at the moment - affiliate marketing. This is a really important topic for small business owners - you need to be aware of both the risks and rewards of affiliate marketing, and what you need to consider before agreeing to participate in it, or use it to promote your business.

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Tracey Mylecharane
#88 How to build an All-Star team

We inevitably reach a point in our business where we consider growing our team. That could be outsourcing to a contractor, or bringing in employees. This is often a difficult step - you’ve worked hard to get to where you are and the people you bring in need to align with your business so that it grows the way you want it to.

In this episode, I share the key focus areas to set you up for success to build that all-star team for your business.

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Tracey Mylecharane
#85 Let's talk about DIY Templates

People often turn to DIY spontaneously, because they don’t know how to approach getting professional help, they perceive it to be cheaper, or they don’t care enough to put time and money into it. These are certainly not the reasons you should turn to DIY for your legal documents. I explore the reasons why.

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Tracey Mylecharane
#82 A Strategy Session for Website Legal Documents

I have a lot of strategy sessions with new clients who are trying to get their heads around what legal documents they need, why they need them and what to do with them when they’re done. In this episode, I’m taking you through my approach to these valuable strategy sessions, specifically regarding website legal documents.

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Tracey Mylecharane
#81 The Importance of Emails - Tonality & Emojis

Using emails and emojis in your business is inherently risky and it’s something business owners don’t often think of, particularly around risk mitigation. In this episode, I’ll share with you the inherent risks associated with emails and emojis, why it’s important to consider them, and what you need to consider in order to minimise your risk.

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Tracey Mylecharane
#80 Sending Emails & SMS - the SPAM Rules

A topic I get asked a lot about is the legality of sending emails and SMS. Receiving unsolicited emails and text messages can be really annoying so I’m talking today about the Spam Act which outlines the rules, regulations and best practices around when you can and can’t contact people with marketing and business information.

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Tracey Mylecharane