#183 - How to deliver a premium client experience + more, with Marcus Syvertsen

The delivery of a premium client experience is not a set and forget process - it’s something that takes continuous work. While I’ve personally learnt a lot about the client journey throughout the years, I still ensure that I’m putting energy into refining my approach day by day. Someone who shares this ethos of putting the client front and centre is Marcus Syversten, a soul-led interior designer and dear client of mine.

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Tracey Mylecharane
#180 - 4 Things Your Templated Legals Could Be Missing

DIY is for Bunnings, not legals. I say this regularly, and there’s good reason for that: the amount of business owners using templates in order to save money is more than a little eye-watering. So to help you avoid getting caught up in any legal disputes, I want to take you through four crucial things that templated legals often miss - as well as the potential fallout if these gaps are left unaddressed.

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Tracey Mylecharane
#179 Just because others do it, doesn't mean it's right

Think back to when you started your business. I bet you were full of excitement, and nervousness. So maybe, like a lot of people, you looked around at successful businesses and decided to follow their lead. It makes sense, I mean if it’s working for them, it should work for you too, right? Wrong. You can never be sure what's going on behind the scenes, so copying their methods can spell big trouble for your business.

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Tracey Mylecharane
#176 The biggest mistakes coaches make, with Sofia Bernardi

Today on the podcast, I’m thrilled to welcome Sofia Bernardi, a mindset and business coach known for her refreshing honesty and dedication to helping her clients. In our conversation, Sofia shares invaluable insights into her journey, the importance of mindset in business and the frequent pitfalls coaches encounter when focusing on scaling their businesses.

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Tracey Mylecharane
#175 My top mindset tips for dealing with competition

Knowing who your competitors are and staying informed about industry trends is wise. It’s just good business - and being aware of what others are doing can even open the door for potential collaboration. However, there’s a big difference between taking inspiration from other businesses and flat out copying. That is certainly not okay.

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Tracey Mylecharane
#174 This will protect you and your coaching business

Coaching can be an immensely valuable service for a business owner. Over the years, I've had some fantastic experiences with coaches who made a significant impact on my business journey. However, as the coach, it's crucial to make sure that you are running your business with an unwavering commitment to risk mitigation.

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Tracey Mylecharane
#173 My Top 5 Tips for Navigating Fast Business Growth

Since launching my business I’ve seen the story of business growth play out in many different ways. Sometimes it’s fantastic, with businesses taking off, flourishing, and setting up for long-term sustainability. However, sometimes businesses have folded, or suffered considerable losses. So, why does this happen? When growth occurs too quickly it becomes unsustainable and overwhelms the business.

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Tracey Mylecharane
#172 These are My FAVOURITE Legals to Design

Today I’m diving into one of the aspects of my work that truly sets my soul on fire—drafting client service agreements for small business owners. This agreement lays out the terms a business enters into with its clients, setting the stage for a smooth, professional relationship. Join me as I take you through the intricacies of legal agreements and why the client service agreement holds a special place in my heart.

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Tracey Mylecharane
#171 Legal Secrets every creative MUST know

In my business, I work with a lot of creatives to set them up for success and protect their ventures through well-crafted legal documents. Over time, I've noticed that I have the same recurring conversations and answer similar questions from my clients. So today I’m revealing the answers in one spot so you too can know the legal secrets that every creative entrepreneur must know.

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Tracey Mylecharane
#170 Restraint of Trade Clauses in Employment Contracts - Can You Have Them?

In today's episode, we're exploring one of the most complex and controversial issues in employment law: restraint of trade clauses in employment contracts. In the small business circles in which I operate, there's a lot of discussion around whether or not restraint clauses are valid and whether we can have them. And with the Federal Trade Commission in the United States banning the use of restraint of trade clauses in contracts altogether, the question we’re now asking ourselves now is: will Australia follow suit?

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Tracey Mylecharane
#168 How to protect your Intellectual Property as a creative business

Intellectual property (IP) is a term you often hear in the world of creative businesses. I've observed that many business owners have a general understanding of IP but they don’t necessarily comprehend how to protect it effectively. That’s what I’m going to shed light on today so that you can understand what intellectual property means for your creative business and what you need to do to protect it.

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Tracey Mylecharane
#167 Unfair Contract Terms - what are they & do your contracts need to change?

Unfair contract terms is a phrase you may have heard, but understanding this concept as a small business owner is more pressing now than ever before. 

In the past, small businesses were exempt from certain regulations regarding contract fairness. However, as of November last year, this is no longer the case. New legislation has made it critical for small businesses to ensure their contracts do not include unfair terms and the risks for non-compliance are very real, including penalties from $50,000 to $2.5 million, or even more.

So, what exactly are unfair contract terms, and why is this so crucial for small business owners to get right?

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Tracey Mylecharane
#166 Six ways to legally protect your Interior Design business

As an interior designer, you translate a client's dream space into reality. You meticulously curate elements, organise renovations, and breathe life into functional and beautiful environments. 

But amidst the mood boards and material selections, a crucial element often gets sidelined: the legal foundation that safeguards your creative vision and protects your design business. 

Today we’re going through six key strategies specifically designed to help interior designers like you safeguard your businesses and intellectual property, ensuring your creative journey is paved with success and peace of mind.

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Tracey Mylecharane
#165 Commission Payments & Referral Fees - Can you use them in your creative business?

In my legal practice, I act for creatives, coaches and consultants by helping to set up their documents and the structures in their businesses to protect them moving forward. One topic that has been coming up a lot lately with my interior design clients in particular is commission payments and referral fees. If you are considering a referral arrangement or perhaps you already have an affiliate relationship in place, this is an important episode for you because there are certain considerations you need to keep in mind.

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Tracey Mylecharane