#123 How to use your legals to convert prospects to clients

You may be surprised at how much people pay attention to what they’re signing up to. Whether it’s a program, course or mastermind, prospective clients look for assurance that they’re safe to sign up or hit subscribe. Being clear that you prioritise your legal obligations and comply with consumer law will show that you’re a professional and someone who can be trusted. One way to communicate this is by tailoring your terms and conditions to be consistent with your language and branding.

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Tracey Mylecharane
#122 How to decide where to invest in business

A lot of the work I do with my clients is strategic in nature and one of the things I ask them early on is what they stand for in business. When it comes to deciding where to invest in your business, there is a lot of noise out there about what you should be doing. That’s why it’s critical to understand what you stand for so that you can make informed, sustainable decisions that align with you and your business.

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Tracey Mylecharane
#120 What actually happens if you're sued?

As a small business owner, the idea of being sued can be daunting. The legal process is complex and overwhelming, and the potential consequences can be significant. That's why it's important to understand what actually happens when you're sued, and how to minimise the risk of ending up in court.

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Tracey Mylecharane
#119 EOFY Review + Update

As the end of the financial year approaches, it's the perfect time to review your existing documents, agreements, processes, and systems to ensure that your business is set up for success in the new financial year.

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Tracey Mylecharane
#117 How Lawyers Charge

Legal services are an essential part of running a business but understanding how lawyers charge for their services and knowing what to watch out for can save you some headaches (and money) down the line. So, I’m here to help you unravel the mysteries of lawyer fees together.

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Tracey Mylecharane
#116 Cutting a Client Loose

Clients sometimes reach out to me for support when they’ve come to realise that they need to cut a client loose. This is a reality for every small business owner and, although it might feel awkward and stressful, there is a way to let go of clients in a clear, professional way which doesn’t leave your business exposed and which won’t leave a client unduly impacted or at a disadvantage. In this episode, I’m sharing my recommendations for how to approach this situation and some clear and concise steps you can take if you need to let a client go.

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Tracey Mylecharane
#115 The 3 Cs in Business

In this episode, I emphasise the importance of having crystal clear communication across all of your touchpoints consistently. Ensuring that clients are clear on what you stand for and how you can help them from the get go is crucial in ensuring a positive experience for everyone involved.

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Tracey Mylecharane
#114 Standing Out in Business

Standing out is often heard in the context of business coaches, niching, and strategy. However, there's a really valuable way that you can use your legal documents, combined with solid processes and systems, to stand out. I explain how your legal documents provide a great deal of power when it comes to standing out from the crowd and can act as an important point of difference between you and your competitors.

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Tracey Mylecharane
#113 Chat GPT and Copyright

Today I’m going to talk about something that is all over social media at the moment and has been coming up frequently when I talk with my clients and business friends. And that is, who owns the copyright if I use Chat GPT?

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Tracey Mylecharane
#112 What does a Business Lawyer actually do?

Today I shed a light on what a business lawyer does, the approach I take as a business lawyer and the things I don’t do. I run through examples of what can come up for small businesses and the role that a business lawyer plays in helping to resolve those pain points. I also explain my approach to setting businesses up with preventative steps to ensure they avoid situations where they need to call a litigation or dispute resolution lawyer.

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Tracey Mylecharane
#111 To Rinse & Repeat: Why It's A Good Thing In Business

Today I’m talking about a game changing strategy that I’ve been using in my business which is my rinse and repeat approach. This is also something that I’ve also been sharing with my clients to help them ditch the overwhelm and bring back a sense of calm into their business. In this episode, I’m sharing exactly what the rinse and repeat approach is, why I use it in my business and the amazing benefits it brings.

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Tracey Mylecharane
#110 5 Red Flags to Look Out For in Business

Over the past 20 years in my career as a lawyer, I’ve had the honour of supporting small business owners. One thing I have said time and time again is that prevention is better than cure because most of what I saw in my years working in litigation and dispute resolution could have been avoided. In this episode, I’m sharing 5 red flags to look out for in business which alert us to the fact that something is not right in business.

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Tracey Mylecharane
#108 Businesses Bouncing Back

Today I’m sharing 3 key factors that I see consistently in the businesses that come through challenging seasons. With these 3 core elements in place, you’ll be able to go through the rock seasons and bounce back with a real zing in your step. 

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Tracey Mylecharane
#107 3 Legal Issues Affecting Australian Businesses

In today's episode, I want to shine a light on three of the most common legal issues that I see affecting Australian business owners: risk mitigation, legal documents, and systems and processes. They might sound simple, but these are really important issues that if not addressed, can have an enormous negative impact on businesses.

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Tracey Mylecharane
#106 Words in Business & Chat GPT - with Rachel Rennie

I’m excited today to be joined by my very own copywriter, Rachel Rennie from Frankly Write, to discuss the importance of words in business and how to navigate the topic everyone is talking about now - ChatGPT. 

As a copywriter, Rachel interacts with words on a daily basis. Her job is to craft compelling messages that engage audiences and motivate them to take action. Rachel takes us through how she creatively uses words in her copy to help sell products online without the icky feeling of being pushy or salesy.

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Tracey Mylecharane
#104 Saving Money When Setting up a Business

Today I’m going to talk about a topic I get asked about a lot, and that is saving money when it comes to setting up a business. Whether you are in the early stages of setting up a business or you have been operating your business for a while, you need to have legal structures in place to protect your business.

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Tracey Mylecharane